3 Ways to Make More Money in the Amazon Influencer Program (That Most Influencers Miss)

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# 3 Ways to Make More Money in the Amazon Influencer Program (That Most Influencers Miss)

The best way to succeed in the Amazon Influencer Program is to leverage every resource at your disposal, and I guarantee you have a lot more than you think.

Most influencers get this wrong. Not because they're lazy, but because there's so much noise online that it's hard to know what to actually do each day to grow and earn more. So let's cut through it.

First, a reminder of why this program is such a big opportunity. In most businesses, you have to put money down before you make a dime. When I was selling on Amazon, I spent about $5,000 on inventory before making a single sale. The Influencer Program doesn't require that. You can start earning from day one without investing your own capital, because you're leveraging Amazon's audience instead of building one from scratch.

Here are the three resources you should be leveraging better: the audience, the products, and the reviews themselves.

## 1. Leverage Amazon's Audience, Not Your Own

Start by understanding which program you're actually in.

- The Amazon Influencer Program is about posting videos on Amazon itself, for shoppers who are already on the product page and about to buy. Your video is the last step before they purchase.

- The Amazon Associates Program is about referring shoppers from somewhere else: your website, blog, course or social media.

A lot of influencers spend hours reposting their review videos across random social channels. It's not a bad idea, but it misses the real opportunity. Amazon handles an enormous share of US online shopping, and the people watching your videos there are warm buyers. They're already interested. They already want the product. Your video is often the only thing standing between them and checkout.

Compare that to posting a review on Instagram or TikTok, where most followers weren't planning to buy that product at all.

I tested this myself. I started a separate YouTube channel just for product reviews and posted every day. My following grew, but it didn't translate into many commissions. When I focused on uploading to my Amazon storefront instead, I earned far more.

Off-site review channels can work, especially in focused niches like LEGO. But if you're starting out, prioritize on-site commissions first. Post as many review videos to your storefront as you can before spreading out to other channels.

## 2. Leverage Every Product You Have Access To

Look around your house. You probably think only a few things are "worth" reviewing. You never really know. I've reviewed random car parts I bought for a repair, and they performed surprisingly well. People buy the most random things on Amazon.

### Use Amazon's camera search

Open the Amazon app, tap the camera icon in the search bar, and snap a photo of anything in your home. Amazon finds the listing, and you've got a new product to review.

### Scan your order history

To find the products that will actually make you money, use ReviewPro's order history scanner. Go to your Amazon orders (the last three months by default) and the ReviewPro dashboard scores each product with a Pro Score. A higher score means higher demand and lower competition.

You can verify the numbers yourself: product revenue, daily sales, and how many influencer videos are already on the listing. Switch to the table view and sort by:

- Fewest influencer videos

- Highest 30-day revenue or daily sales

- Highest Pro Score

That's low-hanging fruit you can act on today, instead of randomly reviewing whatever's nearby.

### Ask friends and family

If you're comfortable with it, ask close family or friends if you can review some of their recent Amazon purchases. Something like: "I'm working on an Amazon review project. Could I review a few things you've bought recently?"

To be respectful of their order history, run it through ReviewPro and pick only the top handful by Pro Score. This has been a game changer for me, especially for higher-priced items that pay bigger commissions.

### The snowball effect: brand deals

The more videos on your storefront, the more brands find you. They'll start reaching out offering free products in exchange for a review. In a single week I received shoes, a paddle and LEGO sets, just from brands emailing me. I didn't do anything special except keep uploading. I'm now past 1,700 review videos.

More videos lead to more brands, more products, and more commissions.

## 3. Leverage Your Reviews: Make Videos That Rank

Amazon consistently places certain videos at the top of the product page carousel, ahead of dozens or hundreds of others. It does that because those videos get more clicks, more watch time, and more purchases. You can engineer that.

### Write titles from the shopper's point of view

Compare these:

- "My review of this dental flosser"

- "What this dental flosser looks like in real life"

- "What you should know before buying this dental flosser"

- "What I wish I knew before buying this dental flosser"

The first is written from the creator's perspective. The rest put you in the buyer's shoes, and they're far more intriguing. Pick four or five shopper-focused titles and reuse them. Across hundreds of videos, that boost in clicks adds up.

### Keep length reasonable

I aim for one to three minutes per review. Take the time you need to make a good video, but don't obsess. If you're past five minutes on a simple product, cut it.

When people click, watch at least halfway and buy, Amazon keeps your video at the top. You earn more, more brands find you, and Amazon starts surfacing your content on similar products too.

### Match your focus to your stage

- 0–100 videos: It's all about volume. You'll get better just by doing more.

- 100+ videos: Start optimizing for the products that give you the most bang for your buck.

## The Recap

To get the most out of the Amazon Influencer Program:

1. Focus on Amazon's audience, not your own, and prioritize on-site commissions.

2. Review every product you can access before buying anything just to review it, and use data to pick winners.

3. Make reviews built to rank with shopper-focused titles and the right length.

Have questions? Join my free Skool community, where I share free courses and you can reach out to me one-on-one.

Prefer to watch? Check out the full video on my YouTube channel, where I walk through each step on screen.